Mr. Letter’s Press identity. “Since the first home of the press was located in an orchard called Mr. Farm's Orchards, it seemed natural to call the press Mr. Letter's Press. Our name also needed to pay tribute to Tibor [Kalman] in any way possible. We couldn't commit ourselves to a single typeface, so we did the Utah thing and married them all. Our mission statement, ‘Quality Products Since Monday,’ is an added bonus to help our clients appreciate the seriousness with which we conduct our business,” said designer Chuck Williams.