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Dale Halfaker, Dr. Seuss Enterprises/Michael Ko/Ryan Smith, creative directors
Counsel, ad agency
Dr. Seuss Enterprises, client

“During the 2021 holiday season, children’s entertainment company Dr. Seuss Enterprises and vacation rental management company Vacasa teamed up and let guests book the ultimate holiday stay in the Grinch’s cave. The activation was featured in 518 publications, resulting in more than 1.2 million impressions.”